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Review Generation Software That Helps You Earn More 5-Star Reviews

Viking’s review generation software helps service businesses earn more 5-star reviews by making it easy for every customer to share honest feedback. After each job, Viking automatically sends a personalized review request by text or email, follows up if the customer forgets, links directly to Google, and uses AI to respond in your brand voice. Every request, review, and reply stays connected to the customer in Viking’s CRM.

Review generation software by Viking Marketing collecting 5-star reviews automatically
  • Automatic review requests by text and email
  • AI replies to every review
  • Works with your existing Google profile
  • Tied to your CRM
  • Flat pricing, no contracts

Definition

What is review generation software?

Review generation software is a tool that automatically asks your customers to leave a review, then helps you monitor and respond to those reviews in one place. It sends a personalized text or email after each job, points the customer straight to your Google review page, and follows up if they forget. The best versions also use AI to reply to every review and track your rating over time, so your reputation grows without manual work.

Customer reviews building trust and local SEO for a service business

Why reviews decide who wins the customer

For a local business, reviews are the deciding factor before anyone calls you. Most consumers read reviews before choosing a local business, and most will not consider one rated below four stars. A steady flow of fresh, positive reviews does three things at once:

Builds instant trust with prospects comparing you to competitors.

Boosts your local SEO, because Google rewards businesses with recent, high-rated reviews and owner responses.

Wins the close call, when two businesses look similar, the one with more and better reviews gets the call.

The problem is consistency. Asking for reviews by hand is awkward and easy to forget, so most businesses collect far fewer than they earn. Automation fixes that.

How Viking's review generation works

From finished job to fresh 5-star review, automatically:

Step one, a finished job triggers a review request automatically

The job closes.

When you mark a job done or a customer is added, Viking triggers a review request automatically, no sticky notes, no forgetting.

Step two, the customer gets a personalized review request

The customer gets a personalized ask.

A friendly text or email goes out with a one-tap link straight to your Google review page.

Step three, an automated follow-up reminder is sent

A reminder follows up.

Most people who would review you miss the first ask. One well-timed follow-up roughly doubles your review count, and it is automatic.

Step four, AI replies to every review

AI replies to every review.

Each review, positive or negative, gets a fast, professional response in your voice, which Google rewards and customers notice.

Step five, track review requests and rating trend

You track it all.

See requests sent, reviews collected, and your rating trend in one dashboard, tied to each customer in your CRM.

What you get with Viking review automation

Viking is review request software and AI review management in one, built so automated review requests go out without anyone lifting a finger.

  • Automated review request campaigns by text and email

    Automated review request campaigns by text and email, triggered after each job.

  • AI-powered review responses replying in your brand voice

    AI-powered review responses that reply to every review in your brand voice, within hours, not days.

  • Google-direct review link and QR code for review generation

    Google-direct review links and QR codes for receipts, invoices, front-desk signs, and job-site cards.

  • Automated review request follow-ups

    Automated follow-ups so a customer who forgets still gets a gentle second ask.

  • Private feedback collection before a public review

    Private feedback collection that gives unhappy customers a direct line to you, so issues get handled.

  • Review monitoring across Google and Facebook

    Review monitoring across Google and Facebook in one inbox.

  • Review analytics and star rating tracking

    Analytics and rating tracking so you see what is working and watch your stars climb.

  • Review generation tied to your CRM

    Tied to your CRM, so every request, review, and reply is logged to the customer automatically.

Review generation built into your whole platform

This is where Viking is different from a standalone review tool. Review generation lives inside your full customer platform, so it is not one more app to manage. The same system that runs your missed call text back, AI appointment setter, and all in one inbox also asks for the review, replies to it, and logs it to the customer. One platform, one flat price, every conversation and review in one place.

Review generation built into the Viking Marketing CRM platform
Honest review collection with no review gating, every customer can leave a review

Real reviews only, no gating

Some review tools quietly filter your customers, sending happy ones to Google and routing unhappy ones to a private form so the public never sees them. That is called review gating, and Google prohibits it. Viking does it the honest way: we collect private feedback so you can fix problems, but we never decide who is allowed to leave a public review. Every customer gets the same easy link. That keeps you compliant and your star rating real, which is what actually earns trust.

Review automation built for your industry

Review automation for dental practices

Dental practices.

Ask every patient for a review after their visit, and reply to each one professionally, so new patients see a 5-star practice.

Review automation for med spas and aesthetics

Med Spas & Aesthetics

Turn happy clients into public proof that wins the next booking from social media browsers.

Review automation for gyms and fitness studios

Gyms & Fitness Studios

Collect member reviews automatically and build the social proof that fills classes.

Review automation for home services and contractors

Home Services & Contractors

Request a review the moment a job is marked complete, while the customer is still thrilled with the work.

Review automation for real estate agents

Real Estate Agents

Build a wall of client reviews that wins the next listing in a trust-driven business.

Review automation for salons and barbershops

Salons & Barbershops

Turn regulars into reviewers automatically, without interrupting the chair.

Built in Chandler, working for businesses coast to coast

Viking Marketing was built in Chandler, Arizona, helping local service businesses build reputations that win customers. Our support team works your hours, not a call center overseas.

If you run a service business in the Valley, you're working with a neighbor. If you're anywhere else in the U.S., you're still working with a team that picks up.

Customers You Win Back Can Leave Reviews

Reactivated customers are natural candidates for a review request. See how a reactivation campaign brings past customers back.

What Real Businesses Say About Viking

Jan 13, 2026

We had a great experience working with Viking Marketing. They helped us set up an automated text messaging system and improve lead funnel. They're really knowledge and just really great to work with.

CI

Christie Issey

Google review

Jan 13, 2026

Charlie went above and beyond for my business. There are a lot of marketing companies out there, but very few operate like Viking Marketing. Charlie and his team delivered exactly what I wanted, within the timeline they promised, handled every change I requested without issue, and made the entire process smooth. 10/10 experience. Highly recommend.

AW

aaron waxman

Google review

Sep 7, 2025

Charlie helped me build a conversational chatbot for one of my clients. Super easy to work with and delivered exactly what we needed. Highly recommend!

AP

Andrew Philbrick

Google review

Sep 1, 2025

This company is the best! Their custom support is so quick and knowledgeable. I’ve never had an issue and not had it addressed and also been taught how to fix it in the future myself at the same time.Charles and his team are the best at what they do. Look not further for help from this company is you’re a small business!

LH

Leigh Hendrickson

Google review

Jul 16, 2025

Charlie is super knowledgeable about AI bots and makes amazing booking bots. I don’t know what my business would do without him.

BA

Balint Adorjan

Google review

Feb 28, 2025

Charlie is hands down the most knowledgeable person when it comes to AI Assistants. He’s ability to breakdown such complex systems and prompts makes it easy to understand and absorb!

NA

Noah Amparano

Google review

Dec 30, 2024

These guys are INCREDIBLE! Super responsive; their customer support is OFF THE CHARTS! We were able to scale to 20+ Inbound booked apts PER DAY in just a few weeks.No more dialing leads - just inbound apts- its a beautiful thing

JM

Jump Manual Coaching

Google review

Dec 29, 2024

Charles has helped grow my company exponentially. He is a marketing genius. I’m extremely blessed to have crossed paths with him and very grateful for everything he has done for me and my company. Best customer service I could ever ask for. I highly recommend Charles if you are trying to grow your business.

MW

Max Witcher

Google review

Aug 26, 2024

Charles and his team has helped us grow our business in various ways. With his CRM and automation setup it provides an opportunity so we can focus more on our sales and let the automation help us. Charles is very supportive whenever we need any help with the systems he manages for us.

SR

Steve R

Google review

Aug 26, 2024

the Viking Marketing is awesome! Charlie and his team are help me alot. they always respond super fast. They're super friendly and helpful too. They're great at advertising and all what you need for your business ! Definitely recommend them!

NB

Nadav Buzaglo

Google review

Aug 23, 2024

Charlie and crew are the best marketing group out there. Highly recommend.

PH

Phil Hamilton

Google review

Aug 1, 2024

Launched an AI bot and Charlie has been super helpful launching and updating the bot. It was an instant win for us and has booked hundreds of appointments for us and removed the need to have full time engagement specialist replying.If you’re in the fence about AI campaigns … don’t be… this does an amazing job.Charlie is the man for this!

JH

Jacob Hiller

Google review

May 21, 2024

Working with Charlie @ Viking Marketing has been thoroughly delightful and I can give him the strongest of endorsements. He helped us stand up our High Level instance, complete with automations and integrations, in less than two weeks. Once we signed on I felt like Charlie was very dedicated to getting us stood up. I regard him as being a subject matter expert, valuable resource, and advocate for the success of our business. Go Viking Marketing!

WL

Wendell Laidley

Google review

Mar 2, 2024

Charlie and the team at Viking Marketing are great and easy to work with! Very helpful to my business.

BS

Ben Steveken

Google review

Mar 1, 2024

Viking Marketing has been amazing to work with. They have a platform that has blown me away and I would highly recommend them. Excellent communication and customer support.

BG

Brian Griffith

Google review

Feb 16, 2024
RB

Réal Binette

Google review

Feb 16, 2024

Top-notch service! Charles and his team quickly and efficiently set me up with a solution that will no doubt catapult my business forward. Always goes above and beyond to deliver an exceptional product, give these guys a shot you will not be disappointed!

RB

Real Binette

Google review

Nov 7, 2023

I am a momprenuer and I own two companies, a solar company and a holiday lighting installation company. I found myself beneath an overwhelming amount of admin work and I turned to Viking Marketing tor help! They helped me to move all my current customers & custom designed automation that (in the middle of my busiest time). On top of that they helped me to connect all my socials, my website, my business google, and my multiple phone numbers to one centralized location. This company CARES! They spent countless hours making sure I am set up perfectly! All my systems are working! Invoicing is automatic now! Scheduling is automatic! Just that alone saves me hours of time DAILY! Allowing me more time to grow my business and focus on the things! SEO is integrated too! I am excited for the future of my business! Thank you Viking Marketing! You are an answer to my prayers!

JH

January Harrison

Google review

Oct 11, 2023

A pleasure to work with is an understatement. Responsive and willing to do whatever it takes to get the job done and have their customers satisfied is certainly my experience. I will gladly refer Charles and his team at Viking Marketing to anyone. 5 out of 5 stars for service and overall customer experience.

AG

Anthony Grappone

Google review

Oct 11, 2023

Charles was great to work with. Always answers thr phone when you need him and works diligently to complete the task.

JN

Joseph Nunziato

Google review

Sep 1, 2023

Charlie just helped me out big time with setting up a ChatAI Bot.I was really struggling to get it up & running & Charlie was kind enough to jump on a quick Zoom to help me get this fixedHe knows his stuff 💪

DK

David Kyle

Google review

Aug 25, 2023

WOW! Viking Marketing have transformed my solar installation business with their new and cutting edge AI automation solution.Because of their innovation I no longer have to pay out commissions and now have a 24/7 sales team without the cost, this has solved all my speed to lead and out of hours problem.Highly recommend contacting them, Charles will over deliver with unreasonable hospitality.You have nothing to lose and will likely regret not doing so in the next year, this AI tech is mind blowing. You don't want to get left behind.Thank you!

TM

Tarek Maximus

Google review

Review automation, questions answered

Standalone review tools run from about $10 to several hundred dollars a month, and enterprise suites often need a sales call. Viking includes review generation inside a full platform starting at $297 a month, with flat pricing and no contracts, so you get review automation plus CRM, missed call text back, and more in one price.

Still have questions? Contact Viking Marketing to get answers about the Missed call text back software

Still have questions?

Our team will answer all your questions.

We ensure a quick responses.

Book a 15-min call with our team

Build Your Reputation on Autopilot

Stop chasing reviews by hand. Book a free demo and we will show you exactly how Viking would collect and respond to reviews for your business.

Or call us directly: (480) 360-4644 and talk to a real person in Arizona.